I wasnt really sure what I was expecting when I bought the ELF Studio Cream Eyeshadow, I was enchanted by the colour swatch on the website, which isnt anything like the swatch on the website. I've never really tried a Cream Eyeshadow as such. I tried MAC Paint Pots in the past as well as Illusions d'Ombre de Chanel (HIGHLY RECOMMEND! I bought a new one today so I'll review it next week) but they aren't what I'd say is a true cream shadows.
I find the product quite greasy, Therefore it creases like crazy. You cant build up the colour at all, so I find it applies as a sheer glitter grease smear. The textures alot like a paint pot, but more slick and doesnt dry down at all. The colour is a shimmery gold, a little darker than the photos, but once applied the colour is mainly dissapears and its just a shimmer/glitter smudge. The packaging is big and bulky, way too big for the amount of product inside. It feels absolutely huge in my hands I couldnt imagine chucking it in a makeup bag (if I liked it) to take away anywhere. If it was half the size but the same sleek black packaging it would be really nice!
I really wouldn't recommend this product, I really dont think its worth £3.50, reminds me of something you'd find in the £1.50 range in ELF rather than their "higher" branded range. I dont think all ELF products are bad, some are really good (see my ELF bronzer review). But this one is a big miss for me! If it came out something like it looks in the pan and dried down a bit, it would be gorgeous!